Writing content for your blog can be much easier if you know how to plan your blog posts out ahead of time. If you sit down to write without a plan, it can lead to frustration and often results in a blog post that either doesn’t make much sense, or isn’t that interesting.
Create a Plan for Your Blog Post
Create a plan or an outline for your blog post ahead of time by following these steps:
- Choose a topic. Make your headline interesting and captivating.
- Write an introduction (say what you’re going to write about).
- Break down your ideas into smaller concepts or ideas.
- Break up your content with headlines in bold (like I’ve done in this article).
- Write out your content, researching information and facts along the way if need be.
- Write a conclusion (summing up what you just talked about).
Your breakdown or cheat-sheet might look like this:
Idea #1: ___________________________________________________
Idea #2: ___________________________________________________
Idea #3: ___________________________________________________
Fill in the blanks before you start writing your blog post. Not only will it eliminate writer’s block, but it will result in a well-organized, well-written article.
Remember Your Reader is a PERSON
As much as we like to sound smart as writers, we also have to remember that not many people are interested in sitting down and reading a textbook. Be conversational in your writing. Tell your story/relay the facts in the same way you would if you were chatting with a friend. Your reader should feel as though the two of you are having a conversation over a cup of coffee.
Ask for Engagement
People like to give feedback. Always encourage people to comment on your article or add their own ideas. Blogs that are getting a lot of engagement with visitors rank higher in Google – so get your readers talking! This is also a great opportunity to either recommend a product or service, or to invite your reader to subscribe to your mailing list or to share your article on social media.
Want to See a Sample Blog Post?
You just did! If you go back and skim through this article, you’ll see I followed all of these steps. And since you’ve gotten all the way down to this paragraph, then these tips worked on keeping you interested! 🙂
If you have any questions about how to properly write content for your blog, or if you have suggestions to help others with their writing, please leave a comment below. Thank you! Debra
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